MAMA TREE OJAI
LOGO DESIGN
Mama Tree is a regenerative farm and educational center dedicated to growing community, health, and reciprocal relationships with the land in the heart of Ojai, California. Their story is one of transformation, turning a depleted, conventional citrus orchard into a thriving, biodiverse ecosystem.
This place started from a conventional orchard that used to be reliant on chemicals and vast amounts of water. The founding team envisioned a different path for the land and each other. One guided by the principles of regenerative agriculture and a belief that we could do better. For the soil, for our community, and for our own health. They’ve dedicated themselves to proving that a reciprocal relationship with the land is not only possible but is the path to a healthier, more vibrant future.
Today, Mama Tree is a place of profound connection and growth, a sanctuary where people can come to learn and engage with the land in a meaningful way. Here you are invited to relearning lost skills and discover new ways to live in harmony with nature through workshops and hands-on educational experiences.
Our work together enabled Mama Tree to gather a holistic understanding of their brand. Now they can show up authentically as the grounded, charismatic, and purposeful brand they are. Through this new brand identity they can show up with a perfect blend of intellect and heart. A multi-faceted and community-centric brand who is deeply knowledgeable about science and land stewardship, yet also humble, compassionate, and full of warmth.